Vegard Kleven

"Identity and website for photographer Vegard Kleven. The mark we made is inspired by the thumbnail — the representation of a picture. The mission was to make a versatile, but clear profile, that didn’t speak too loud. We decided to make a flexible system that would allow for implementation on many different surfaces. Therefore a variety of material and techniques was used — like offset, vinyl stickers and rubber stamp — applied on poly mailers, envelopes, super jewel box etc. All material is printed with silver ink."